Rental Property Video Marketing
Vacancies will kill your cashflow. Having your property vacant just one month can wipe out all of your profits from the year. It is better to secure a tenant for $50 less than what you are asking than to have your property sit vacant for a month. Being real estate investors ourselves, we adopted the philosophy of ‘keep it rented.’
So when we have a property coming available, we do everything we can think of to get it rented fast.
Our biggest successes have come from marketing our properties online. This not only gives us a lot of great targeted leads, it doesn’t cost our owners a dime.
Video is becoming more popular on the web. Videos are also being factored into rankings on search engines like Google, Yahoo and Bing.
If you list a video with the area + for rent in the title, then your video link will show up in property searches for that area.
The actual ad, looks a lot better and gives the prospective tenant a better experience in shopping for a home to rent.
The advertising costs to our owners is still zero, but we now create great looking video advertisements for their properties. They are posted on the Sun Rock Property Management channel of YouTube.
Going forward, videos will become more and more important in finding and securing good tenants. Sun Rock will continue to utilize technology to make your property stand out from the rest and eliminate vacancy.
In Pinellas, Hillsborough, Manatee and Sarasota counties, Florida, We Manage Your Investment.
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